How do I improve local SEO for attorneys with a small solo practice?

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jackaustin

Well-Known Member
16 July 2021
42
0
121
Hi everyone,

I recently opened a solo law practice in a mid-sized city, and I’m struggling to get found online. My website is live, but I rarely show up when people search for lawyers nearby. I’ve heard that local SEO for attorneys works differently from general SEO, especially when it comes to Google Business Profile, reviews, and local citations. I’ve claimed my listing, but I’m unsure what else to prioritize.

Should I focus on getting more client reviews, building location-specific pages, or listing my firm in legal directories first?

Any practical advice or lessons learned would be really appreciated.
 

jackaustin

Well-Known Member
16 July 2021
42
0
121
Hi everyone,

I recently opened a solo law practice in a mid-sized city, and I’m struggling to get found online. My website is live, but I rarely show up when people search for lawyers nearby. I’ve heard that local SEO for attorneys works differently from general SEO, especially when it comes to Google Business Profile, reviews, and local citations. I’ve claimed my listing, but I’m unsure what else to prioritize.

Should I focus on getting more client reviews, building location-specific pages, or listing my firm in legal directories first?

Any practical advice or lessons learned would be really appreciated.
thanks in advance for any help