NSW Goods & Services Classification for Website Name Trademark Application

[TBlogger]

I want to trademark my business name - the name of my website.
My business is simply a media website/blog that earns money online through paid ads, affiliates etc. I don't sell products but review them.

I have to classify what 'Class' this business falls under. I am not sure what to enter as I couldn't find the right fit in their suggestions.

Any help in determining what class this would fall under is appreciated.

 

[Tim W]

Maybe, Class 35.
But perhaps you are looking in the wrong place.
In IP, websites are typically literary works.
On that basis, maybe think more about copyright, and less about trademark.

That said, a distinctive logo that your business uses might be able to be trademarked.

 

[Roche1n]

Had the same issue when I was sorting out the trademark for my own review site. It’s not super clear at first, but I ended up going with Class 41 since it covers online publications, blogs, and media content. Even though you’re not selling products, your site still provides a service through content. While researching, I stumbled across Payment Orchestration Built for Subscriptions info on payinsider—different angle, but it helped me understand how these classifications impact how your biz is seen.